The New HR Imperative: Purpose Management

DAY ONE - 14th MAY

Speaker / Speakers

The rise of the meaning-seeking employee has suddenly made every manager a purpose manager. Yet, many leaders are unaware of this new responsibility, and most are unsure how to meet it. This isn’t just unfortunate, it’s a silent crisis. Research reveals that purpose mismanagement is a top- three driver of job dissatisfaction, underperformance and quitting.

Good news! Whether in the storeroom or c-suite, any manager can ignite team member purpose – even if their organization has no stated purpose. In this highly engaging session, Bea Boccalandro will share the steps to managing purpose in a way that boosts employee engagement, productivity, retention and wellbeing. Having advised major brands like Aetna, FedEx, PwC and Toyota, Boccalandro is no stranger to the art of igniting workplace purpose. Her groundbreaking book, Do Good at Work: How Simple Acts of Social Purpose Drive Success and Wellbeing, has not only been lauded as one of 2021’s best reads by four-time bestselling author and Wharton professor Adam Grant but its message has been echoed in Harvard Business Review, Forbes, FOX and other major media platforms.

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