How to mobilise culture to your advantage has been the subject of many books, articles and keynote speeches. In Gerards interactive session on the topic he will take practical examples – both good and bad as you can learn from the latter – to provide a handrails for those who want to strengthen the combined power of highly engaged people in your organisation and make it last. Gerard will cover the cultural and leadership attributes that he has worked with and developed to allow the audience to frame their own.